The Purbayan Arts and Artists Music Foundation (PAAMF)
The Purbayan Arts and Artists Music Foundation (PAAMF)
Traditionally, music education in India has been via the guru-shishya parampara. Sitar maestro Purbayan Chatterjee has taken that ideal to the next step in the 21st century – combining the classical approach with modern ideas of digital footprint and distribution.
The Purbayan Arts Artists and Music Foundation (PAAMF) was conceptualized by Purbayan to help young and upcoming musicians find a voice and place in the global music industry. Having experienced the demands placed on a modern musician today, he realized that educating and training musicians wasn’t enough – it’s also important to arm them with skills to build a digital presence
PAAMF has a four-fold objective – of helping young musicians collaborate with the best Indian and international talent; giving them a credible digital presence by helping them shoot and create better quality and engaging content; by providing them performance opportunities to play alongside maestros, and streaming these events worldwide on a digital platform.
PAAMF provides students with a state-of-the-art recording and performance space in Mumbai where students can learn and play in the exclusive baithaks.
PAAMF also wants to preserve and protect an art-form like Indian instrument making by providing better quality raw material, by documenting and archiving and creating training programs around instrument making.